The Psycom blog

Psycometrics & behavioral science collide with marketing

The Ultimate Marketing Advice Post Template

Marketing advice. It’s predictable like what happens two hours after a burrito supreme. The typical format is a vapid series of trite, yet herculean steps with zero elaboration: “First come up with a solid strategy based on sound consumer research, make your messaging emotional and idea-first, then leverage social and influencers in a 360 execution!”…

Read More »