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Demetrakos
Demetrakos
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Master Gen3
TGR
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Demetrakos
Demetrakos
Home
Master Gen3
TGR
About
Home
Master Gen3
TGR
About
The Neuroscience of No: Why Pitch Decks Kill Great Ideas
Christopher Demetrakos 4/11/25 Christopher Demetrakos 4/11/25

The Neuroscience of No: Why Pitch Decks Kill Great Ideas

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30 Years of Digital Targeting Assumptions Just Got Torched
Christopher Demetrakos 3/25/25 Christopher Demetrakos 3/25/25

30 Years of Digital Targeting Assumptions Just Got Torched

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Gen3 Marketing: Triggering the Resonance Response
Christopher Demetrakos 3/18/25 Christopher Demetrakos 3/18/25

Gen3 Marketing: Triggering the Resonance Response

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Gen3 Marketing: Liking vs. Resonance
Christopher Demetrakos 3/18/25 Christopher Demetrakos 3/18/25

Gen3 Marketing: Liking vs. Resonance

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Gen3 Marketing: Your Brain is Against You
Christopher Demetrakos 3/18/25 Christopher Demetrakos 3/18/25

Gen3 Marketing: Your Brain is Against You

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NEWSLETTER (TGR)
ABOUT CHRISTOPHER
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Christopher is the creator of Gen3 marketing, and the founder and CEO of Manzanita KK, a neuroscience-based marketing consultancy in Japan. He worked at Dentsu for 13 years. He earned a PhD in the Applied Cognitive Neuroscience Laboratory at Chuo University, his research focuses on consumer behavior and decision-making. He is actively involved in exploring how neuropsychological factors influence perception.

©Christopher Demetrakos 2025
All rights reserved. 
108-0073 Tokyo
Minato-ku Mita 2-10-6